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Watch FLW Outdoors as featured on ‘Today’ show
Segment features pro Justin Lucas fishing on Cal Delta with co-anchor Jenna Wolfe
Thursday, Oct. 22, 2009, 8:35 AM
MINNEAPOLIS — FLW Outdoors was featured on the “Today” show on NBC, America’s top-rated news program, Oct. 22. The segment, which features Team National Guard pro Justin Lucas fishing on the California Delta with “Today” co-anchor Jenna Wolfe, can be viewed online.
“I was very excited to get the opportunity to take Jenna fishing and show her how fun the sport is,” said Lucas. “She had never been fishing before, so I think she had a good time and learned a lot. It was a hot day making for some challenging conditions, but we had quite a bit of fun and Jenna was a great sport.”
Wolfe, who joined “Today” in August 2007, and Lucas spent the day fishing, discussing how tournament fishing has grown, how anglers prepare and practice for tournaments, the younger generation’s involvement in the sport and addressed the topic of anglers as athletes.
Matt Lauer and Meredith Vieira serve as co-anchors of “Today” and Ann Curry is the news anchor, with Al Roker reporting on the day’s weather. “Today,” which first broadcast in 1952, airs Monday through Friday from 7-11 a.m. Please check local listings for further information.
For more information about FLW Outdoors and its tournaments, visit FLWOutdoors.com or call (270) 252-1000. For more information about FLW Fantasy Fishing and Player's Advantage, visit FantasyFishing.com


